Moontide Agency is excited to announce its new partnership with the LA Kings for the 2024-2025 NHL season. As the team's media planning and buying partner, Moontide will focus on driving ticket sales, merchandise growth, and fan engagement through a mix of data-driven digital and traditional media strategies. This collaboration will expand the Kings' brand presence locally and nationally, bringing creative and performance-focused campaigns to life.

LOS ANGELES, Oct. 22, 2024 /PRNewswire-PRWeb/ -- Moontide Agency, a leading marketing and media strategy firm, announces it has been retained by the Los Angeles Kings for the 2024-2025 NHL season. As the Kings' media planning and buying partner, Moontide will help drive ticket and merchandise sales while amplifying the team's brand and fan engagement through a mix of digital and traditional media strategies, as well as creative services.

This collaboration marks a significant chapter for both organizations, with a shared focus on expanding the Kings' presence locally and nationally. Moontide will leverage its expertise in data-driven advertising to craft high-impact campaigns designed to captivate hockey fans and the broader sports community.

"Working with the Kings is a dream come true," said Warren Schaffer, president of Moontide Agency. "The Kings are more than just a hockey team—they're a legacy, and their fans are some of the most passionate out there. For us at Moontide, it's all about leveraging smart, data-driven strategies that make a real impact. We're here to help elevate the Kings' brand across every channel while driving game attendance and merchandise sales. Our approach is always about pushing performance, and we're excited to bring that focus to this partnership."

Chris Peterson, vice president of marketing for the Los Angeles Kings, said, "Moontide's expertise in media planning and execution will play a key role in our efforts to elevate our traditional and digital advertising programs to optimize awareness, new fan acquisition, and ticket sales. We're excited to work together."

The partnership launched with the start of the 2024-2025 season. Fans can expect to see dynamic new campaigns spotlighting the excitement of Kings hockey across digital, social, and traditional media channels.

About Moontide Agency

Moontide Agency is a leading media and marketing firm that helps ambitious brands reach new heights. Specializing in data-driven media strategies, creative development, and campaign execution, Moontide works with clients across a variety of industries, delivering measurable results and driving growth. For more information, visit moontide.agency.

About the LA Kings

The LA Kings have a rich history of excitement, passion, and championship glory in Southern California, with a deep commitment to their fans, partners, and community. Owned and operated by AEG, the Kings began play in 1967 and now play at Crypto.com Arena in downtown Los Angeles. With two Stanley Cup Championships, the team continues to be a leader in the NHL. For more information, visit lakings.com.

Media Contact

Melissa Pardo, Moontide Agency, 1 (310) 376-7800, melissa.pardo@moontide.agency, https://www.moontide.agency/

Shawn May, LA Kings, smay@lakings.com, https://www.nhl.com/kings/

LinkedIn

View original content to download multimedia:https://www.prweb.com/releases/moontide-agency-partners-with-la-kings-for-2024-2025-nhl-season-302282825.html

SOURCE Moontide Agency